Brooklyn-based writer Cherie Hu has written a how-to guide for live streaming at home.
The 16-page comprehensive guide from Hu, entitled Virtual Music Events Directory, is available as a Google doc, and is broken down into three sections: An introductory foreword, a list of tools, and a calendar of live-streamed events.
The guide has been published by Hu in the wake of the global coronavirus pandemic, which has seen cancellations and posteponements of shows and festivals, club closures, and in some instances entire city lockdowns and curfews.
In her foreword, Hu writes: “The concert business stands on ever shakier ground as COVID-19 continues to spread globally, inducing billions of dollars worth of falling stock prices and ticket-sales losses.
Major international music festivals including SXSW, Ultra and Tomorrowland Winter called it quits within the span of just a few days in early March. Meanwhile, the world’s two biggest promoters, Live Nation and AEG, are now recommending that all U.S. tours be postponed until the end of the month.
While certainly the right decision for public safety, these cancellations have also thrust many music-industry workers’ futures in limbo — particularly those of the independent artists and promoters who rely more than ever on touring to make ends meet.
But all that hard work and planning isn’t necessarily for nothing. There’s an opportunity for artists, speakers and event organizers to embrace a fan-engagement tactic that many had previously considered “emerging” or “niche,” but is now arguably one of the most practical paths forward for performing artists in the wake of virtually no other alternative: Livestreaming.”
See the full guide here.
In a DJ Mag feature last year, Cherie Hu explored how the worlds of computer gaming and electronic music are merging like never before, with virtual raves, AI-generated musicians and concerts inside massive multiplayers like Fortnite becoming commonplace, and investigating what it could mean for the future of clubbing and dance music.
~wipes off sweat~
I compiled a 16-page, living directory of
– tools anyone can use to host virtual shows/meetups/panels
– virtual events that artists and companies are organizing in place of SXSW
– emergency-funding resources for artists
— Cherie Hu (@cheriehu42) March 13, 2020