Roland opens new store and showroom in London

Roland has opened a new store and showroom in central London.

Located on Soho’s historic Denmark Street, the Roland London Store is part of Outernet London – an immersive media, music, and culture hub at The Now Building – and launches to mark 50 years of the iconic instrument maker.

The store will offer pre-booked demonstrations on a range of Roland and BOSS products not currently available elsewhere in central London, including synths, samplers and DJ controllers. It will also host regular onsite workshops and masterclasses, along with 1-2-1 aftersales care sessions. Find out more here.

Roland recently announced the launch of its JUPITER-4 software synthesiser, an “authentic recreation” of the classic JUPITER-4 – the company’s first-ever polyphonic synth and the first to bear the JUPITER name – first launched in 1978 and used by the likes of Duran Duran and The Human League.