Ojerime shares video for new single, ‘Alarming’: Watch

London R&B artist Ojerime is back with a new single called ‘Alarming’. Watch the video for the track below. 

It’s the follow up to her 2020 mixtape ‘B4 I Breakdown’ and recent single ‘Jetset’. Ojerime’s textured voice leans into soulful guitar and drum production, singing about the “emotional tug of war” of dealing with a toxic partner you know you shouldn’t keep going back to.

“‘Alarming’ is about ignoring all the red flags displayed because you spent time and effort to be with this person,” Ojerime told The Line of Best Fit. “Once you have it you realise you’ve lost your boundaries and they’re no good for you, so you become no good to them in return and move on with your life.”

Ojerime has been active since the mid-2010s, releasing her debut EP ‘The Silhouette’ in 2015. Read her candid interview with gal-dem from 2020 around the release of  ‘B4 I Breakdown’. 

Check out the visualiser to ‘Alarming’ below.

Photo credit: Erea Ferreiro